When you walk down the streets of Seoul and get struck by Jennie out of nowhere
What a waste of a "Blackpink in your area" post smh man.
Basically 2nd generation groups and their direct spawns are busting, girl groups more affected of course.
And while some groups are still ongoing, and still relevant in different degrees, they all lost popularity, from SNSD to AOA, in between f(x), T-ara, Secret, Apink, Girls Day.
Any group pre-2014 is on this category, not so much for boys groups (Big Bang, Exo, BTS, 2PM)
Out of all those you mentioned, only SNSD, A-Pinkeu and Girls' Day are the only ones to have long lasting power simply because they diversified themselves. From acting, to fashion, CF's, variety, and whatever else... that's really the one of the biggest reasons why they still have a modicum of popularity.
T-ara got murdered by a scandal so there's really no chance for them in coming back. Whereas f(x) and Secret... what have they really done outside of music?
Victoria's gone off to China and have a ton of success... Sulli choked on Choiza and got murdered when she got thrown in that lolita scandal with Rotta, Amber's off moping around with Henry complaining on social media everyday, Luna... I have no clue what the hell happened to her. And Best Jung is only now realizing that f(x) is dead and she needs to do other things otherwise she'll end up like her sister who's practically a nobody these days.
With Secret, I honestly don't know what the hell happened to everyone. I know Hyosung was trying to score some sexy times when she went on Knowing Brothers with Kyungri. The rest of the members? Where are they?
Girl groups taking 1+ year long breaks while the new groups are at 3+ comeback per year doesn't help either.
That's the biggest problem imo.
The top groups think that since they're already successful, they don't need to succumb themselves to endless promotions, and while that's true in a way... as mentioned, they need to still appear to the public in one way or the other. If you can't do that, then kiss your popularity goodbye.
Amber and Luna posted about their 8th year anniversary. Hopefully SM will throw them a line. I don't want to accept an RIP status.
Same, but I've already accepted that it's over. Even if Sulli is out of the equation(get it? haha), the way SM is doing things right now? You'd sooner find Sulli naked in another movie than an f(x) comeback.