"Anime in particular is appealing to key younger audiences, so that’s going to be very helpful for us", says Sony Interactive Entertainment executive

nial said:
It's like you have absolutely no idea how any of that shit works. Why do you even assume Aniplex or even Type-Moon would be on board with that? Why exactly would Aniplex NOT do that itself when it DOES have the production infrastructure to support such product? Why do you even think any game director at SIEJ would want to make it?
You're looking hard for things to seethe about, and the comparison with Bloodborne is extremely stupid, btw.
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I can't believe this is so hard to understand. If Sony were really interested, they would do the investment to make it possible, the same way they do with other projects. They didnt even try. The comparison with Bloodborne is made as an example of Sony NOT GIVING A SHIT about their fanbase. Easy to understand, as well.

nial said:
Wow, you're so smart, the general manager of the game production division not taking any pictures with the head of that external-development company surely means that he had no involvement in the creation of a product from the fucking game production division. The funniest part is that I didn't even mention Hulst in my Stellar Blade comment.

It seriously looks like the fact that Hermen Hulst greenlit the SIE-produced Stellar Blade is making you VERY uncomfortable. But sorry, you can't change reality. :)
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Again, Kim himself said it was Mr Shu who approached him and the project was greenlit from there. There's not a single mention to Hermen, he was a nobody in that operation. You can include the SONY Corp CEO if you like, but that won't change the fact that it was Mr Shu the only one to visit Shift Up and say "this is cool. Approved". Hermen was nowhere to be seen. Dealing with Asian devs was not his job, no matter how many times he's inserted in the game credits.

The same applies to Mihoyo. It's a joke to even suggest that Hermen or the other pink faced dude had the slightest idea who Mihoyo were.
 
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Anime you say?

team-america.gif
 
Angry_Megalodon said:
I can't believe this is so hard to understand. If Sony were really interested, they would do the investment to make it possible, the same way they do with other projects. They didnt even try. The comparison with Bloodborne is made as an example of Sony NOT GIVING A SHIT about their fanbase. Easy to understand, as well.
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You're blaming Sony for not making the kind of project, mostly disconnected from itself as SMEJ is completely different from SIE, you personally want to see. Don't you see how unreasonable that is?
You need to understand first that every single party involved needs to be interested as well, and then comes the question of why would Aniplex not produce it itself instead?
Also, PlayStation fanbase dying for a AAA JRPG based on FGO? Really?
Angry_Megalodon said:
Again, Kim himself said it was Mr Shu who approached him and the project was greenlit from there. There's not a single mention to Hermen, he was a nobody in that operation. You can include the SONY Corp CEO if you like, but that won't change the fact that it was Mr Shu the only one to visit Shift Up and say "this is cool. Approved". Hermen was nowhere to be seen. Dealing with Asian devs was not his job, no matter how many times he's inserted in the game credits.
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Kim only said that Shu approached them and that was it. You know damn fucking well what was Shu job, to literally meet with independent developers.
To say that the president of PlayStation Studios didn't have any say on a PlayStation Studios project, OR EVEN WORSE, to say that the head of an indie initiative had the power to approve a PlayStation Studios project is a never before seen level of delusion.
He has the job to deal with Asian devs as long as PlayStation Studios is involved, sorry to tell you this.
Go ask Shu why he didn't do anything with Bloodborne for the 5 years of his tenure as head of WWS after the game was released.
Angry_Megalodon said:
The same applies to Mihoyo. It's a joke to even suggest that Hermen or the other pink faced dude had the slightest idea who Mihoyo were.
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Good thing no one is saying this as no Mihoyo game was a PlayStation Studios project. It's more of a joke to suggest that Shu had anything to do with Genshin Impact, btw.

Tío, te lo diré una y otra vez, eres un tonto gilipollas sin remedio.
 
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Three said:
Funny that considering people were posting this to take the piss

875
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Avatar The Last Airbender is actually an American production, not a Japanese one, so it's not really an Anime. I suspect that image was mostly intended to highlight how Naughty Dog's design for its new female lead has a lot in common with a 12 year old boy from a cartoon show. Which would be the point of my post: an enormous part of the appeal of Anime is actually its design work, which Sony's Western Studios simply cannot ape. Unless you're insinuating that Naughty Dog intentionally wanted people to think their new character was a 12 year old boy?
 
They're trying to figure out how to rope in the younger audience. This isn't for the older generations. I'm 45 - I don't care about this.

What's been interesting for me as a parent is talking to my son about his peers. He's 13 and will be in 7th grade next year. He has his own PS5, TV and gaming PC (hand-down parts from my previous build) in his room. I buy games on sale and pay for a PS+ sub for him. He goes to a public school with a few hundred kids in his grade. Out of everyone he talks to, only one kid has a PS4 and that kid has almost not games for it. None of his classmates have a PS5. One day last year he asked me "Dad, are we rich?" We're not, but he asked because his friends tell him he's a rich kid for having a current gen console and a PC. Most of his friends are resigned to playing Roblox on an old iPad.

By contrast, a lot of kids his age have watched anime on Netflix. It's one of the things they can talk about and bond over. We wound up watching several series his friends recommended to him. I can see the logic in taking a Sony IP and turning it into an anime in the hopes some kids will enjoy it and want to check out the games down the road.
 
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ZehDon said:
Avatar The Last Airbender is actually an American production, not a Japanese one, so it's not really an Anime. I suspect that image was mostly intended to highlight how Naughty Dog's design for its new female lead has a lot in common with a 12 year old boy from a cartoon show. Which would be the point of my post: an enormous part of the appeal of Anime is actually its design work, which Sony's Western Studios simply cannot ape. Unless you're insinuating that Naughty Dog intentionally wanted people to think their new character was a 12 year old boy?
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No I don't think they intentionally wanted you to think it was a 12 yr old boy. I just found it funny that the western character design was being compared to a kids animation show (yes I know this isn't strictly the same as Japanese Anime).
 
nial said:
After announcing the co-production of the Ghost of Tsushima Legends anime adaptation with SMEJ's Aniplex, and producing a very animu-looking Marvel fighting game developed by ArcSys, yeah, they're actually supporting their words with actions here.
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I think the latter of working with ArcSys on a game in that style is the right approach, but the former of adapting existing (often photo-real) IP into Anime isn't really going to do much of anything to appeal to the youths.

I'd also be cool with them trying to do more original anime productions, and planning to build those into games if makes sense.
 
Durin said:
I think the latter of working with ArcSys on a game in that style is the right approach, but the former of adapting existing (often photo-real) IP into Anime isn't really going to do much of anything to appeal to the youths.

I'd also be cool with them trying to do more original anime productions, and planning to build those into games if makes sense.
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I think when even stuff like Cyberpunk: Edgerunners managed to break into that audience, GOTL has a chance as well. In the end, it's more to do with having an actual appealing product, really.
 
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Mibu no ookami said:
To execute this strategy, they'll need to invest more domestically in Japan.
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Exactly. Exclusive titles like Final Fantasy XVI, FFVII Remake and Rebirth (possibly part 3), Rise of the Ronin, Stellar Blade, Death Stranding 2, Ghost of Yotei, PS5 + Monster Hunter bundles, Nioh 3 as console exclusive, Silent Hill 2 as console exclusive, Lost Soul Aside, giving Marvel Tōkon: Fighting Souls to Arc System Works, etc...

They really keep behaving like Japan doesn't exist :(
 
Deerock71 said:
Sony has the pulse of the zeitgeist, ladies and gentleman. PLUS, Nintendo makes NOTHING that resembles anime.
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This shows that Hermen has literally ZERO knowledge of what anime is. He thinks a Pixar movie is anime, he's on that level of extreme ignorance.

Anime, broadly speaking, has particular aesthetics, pacing, themes and character development, which could not be any more different from Sony IPs. With the exception of Gravity Rush, no Sony IP would transition sucessfully into anime. Best case scenario, they would become something like Netflix Castlevania or Blue Eyed Samurai, none of which is "anime".

As a side note, Nintendo is not for kids but for FAMILIES. Its games are mostly played by adults. it's embarrassing how clueless this guy is. He speaks like a fucking tourist.
 
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nial said:
I think when even stuff like Cyberpunk: Edgerunners managed to break into that audience, GOTL has a chance as well. In the end, it's more to do with having an actual appealing product, really.
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The end product quality does matter the most, and there is always a chance...I just don't think it happens very often at all with these game adaptations. I think you have a better chance translating an anime into a game though, especially if it has fantastical elements that can translate into game mechanics.

I'd never even seen a game adaptation get talked about within the anime community, as being one of the best releases of the year, like Edgerunners did. It also had to make up for an IP that dissappointed people at launch, and did help to rekindle interest in the IP along with CRPR doing the 2.0 update + expansion.
 
Angry_Megalodon said:
This shows that Hermen has literally ZERO knowledge of what anime is. He thinks a Pixar movie is anime, he's on that level of extreme ignorance.

Anime, broadly speaking, has particular aesthetics, pacing, themes and character development, which could not be any more different from Sony IPs. With the exception of Gravity Rush, no Sony IP would transition sucessfully into anime. Best case scenario, they would become something like Netflix Castlevania or Blue Eyed Samurai, none of which is "anime".

As a side note, Nintendo is not for kids but for FAMILIES. Its games are mostly played by adults. it's embarrassing how clueless this guy is. He speaks like a fucking tourist.
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If even Supernatural had an anime, anything can.
 
Angry_Megalodon said:
This shows that Hermen has literally ZERO knowledge of what anime is. He thinks a Pixar movie is anime, he's on that level of extreme ignorance.
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How do you even get to this conclusion, lmao.
Angry_Megalodon said:
Anime, broadly speaking, has particular aesthetics, pacing, themes and character development, which could not be any more different from Sony IPs. With the exception of Gravity Rush, no Sony IP would transition sucessfully into anime. Best case scenario, they would become something like Netflix Castlevania or Blue Eyed Samurai, none of which is "anime".
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Themes, pacing and character development don't define anime, that's exactly the argument people make when trying to say that Castlevania is 'anime'.
It's literally none other than cartoons made in Japan, even stuff like Ape Escape, Boku no Natsuyasumi or Astro Bot easily resemble kodomo-muke like Doraemon. Gravity Rush, on the other hand, is seinen.
Also, only Gravity Rush? Fake Sony fan.
Angry_Megalodon said:
As a side note, Nintendo is not for kids but for FAMILIES. Its games are mostly played by adults. it's embarrassing how clueless this guy is. He speaks like a fucking tourist.
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Spoken like a true gamer. They're, first and foremost, aimed at children (and women). 'Family-oriented' stuff is literally made for kids.
 
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Naturally...
All western kid shows have gone woke and died along with the industry supporting them!...
 
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ChorizoPicozo said:
i think Sony owns solo leveling which is one of the most popular anime of this year, which also happens to be Korean too
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Sony does not own Solo Leveling. I can see why you might think that Sony owns Crunchyroll who own the distribution license and A1 Pictures who is the studio who animates it.

Netmarble appears to have the rights currently for games.

mayham2199 said:
The deal with kudokawa I believe gave them access to a ton of IP. Plus they own crunchy roll so they are making the right moves imo.
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The deal with Kadokawa hasn't really shown much of anything.

Tiago Rodrigues said:
Exactly. Exclusive titles like Final Fantasy XVI, FFVII Remake and Rebirth (possibly part 3), Rise of the Ronin, Stellar Blade, Death Stranding 2, Ghost of Yotei, PS5 + Monster Hunter bundles, Nioh 3 as console exclusive, Silent Hill 2 as console exclusive, Lost Soul Aside, giving Marvel Tōkon: Fighting Souls to Arc System Works, etc...

They really keep behaving like Japan doesn't exist :(
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I'm always impressed by how someone can hear one thing and interpret as something completely different.

Nothing you wrote here has anything to do with anime. The closest would be if Marvel Tokon got an anime inspired series, which to date has yet to come to be.
 
Mibu no ookami said:
Sony does not own Solo Leveling. I can see why you might think that Sony owns Crunchyroll who own the distribution license and A1 Pictures who is the studio who animates it.
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It's a very common mistake, to be fair. Most of Sony's (Aniplex's) big productions are adaptated from existing material; think Kimetsu no Yaiba, Bleach, Fullmetal Alchemist, Fate, Monogatari, Kaguya-sama, Bocchi the Rock, etc.
They have notable original productions (like Madoka Magica and Lycoris Recoil), but it's minimal in comparison.
 
Angry_Megalodon said:
Again, Kim himself said it was Mr Shu who approached him and the project was greenlit from there. There's not a single mention to Hermen, he was a nobody in that operation. You can include the SONY Corp CEO if you like, but that won't change the fact that it was Mr Shu the only one to visit Shift Up and say "this is cool. Approved". Hermen was nowhere to be seen. Dealing with Asian devs was not his job, no matter how many times he's inserted in the game credits.
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SB was done with XDev resources and for sure it's not an area of responsibility where Shu can decide by himself.
For such resource allocation you need an approval of management, Shu probably prepared and posted proposal, but decision was made by WWS management.

Angry_Megalodon said:
The same applies to Mihoyo. It's a joke to even suggest that Hermen or the other pink faced dude had the slightest idea who Mihoyo were.
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They don't need to know, it's responsibility of 3rd party relationship team (which is not even under Hermen) to find, analyze, compile executive summary and present proposal to management for promising projects.
Btw - by the time Genshin launched Mihoyo was just a small second-rate gacha company. It was not big even in chinese gacha space. And Sony took the risk (which MS didn't) to help port game to Playstation - which in turn required resource allocation and thus management approval.
 
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nial said:
It's a very common mistake, to be fair. Most of Sony's (Aniplex's) big productions are adaptated from existing material; think Kimetsu no Yaiba, Bleach, Fullmetal Alchemist, Fate, Monogatari, Kaguya-sama, Bocchi the Rock, etc.
They have notable original productions (like Madoka Magica and Lycoris Recoil), but it's minimal in comparison.
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Perfect example of why they would need to buy into Kadokawa to become the sole or majority shareholder and something that was brought up by the previous CEO of Sony that they don't really generate much IP.

Right now the Big 3 own pretty much all of the major manga in Japan. Short of competing with them, you're only at best a licensee contributing to the overall value of an IP and certainly benefiting from your contributions but you're still contributing to someone else's bottom line.

Kodansha, Shuheisha, and Shogakukan own everything.

Sony buying out Kadokawa and putting additional investments into their manga capabilities could make this a big 4, but it doesn't seem like Sony is ready to do that yet. Alternatively, they could decide to try and be the major distributor of digital manga globally ala Spotify, though they missed out on this a lot too in failing to purchase MechaComic, though you'd think they'd take a second bite at that apple at some point.

Interestingly enough, SPE and Aniplex have announced the creation of a new production company: Hayate, likely to better fill the demand and ensure a greater pipeline for anime with a lot of anime now going to HBO, netflix, and amazon.
 
rm082e said:
They're trying to figure out how to rope in the younger audience. This isn't for the older generations. I'm 45 - I don't care about this.

What's been interesting for me as a parent is talking to my son about his peers. He's 13 and will be in 7th grade next year. He has his own PS5, TV and gaming PC (hand-down parts from my previous build) in his room. I buy games on sale and pay for a PS+ sub for him. He goes to a public school with a few hundred kids in his grade. Out of everyone he talks to, only one kid has a PS4 and that kid has almost not games for it. None of his classmates have a PS5. One day last year he asked me "Dad, are we rich?" We're not, but he asked because his friends tell him he's a rich kid for having a current gen console and a PC. Most of his friends are resigned to playing Roblox on an old iPad.

By contrast, a lot of kids his age have watched anime on Netflix. It's one of the things they can talk about and bond over. We wound up watching several series his friends recommended to him. I can see the logic in taking a Sony IP and turning it into an anime in the hopes some kids will enjoy it and want to check out the games down the road.
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Not to sound harsh but it does sound like no matter what Sony does they will not sell a lot of PS5s in that school :/.
 
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Anime is much bigger than the Waifus that most video games represents nowadays, if Sony went that route it's a slippery slope.
 
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Mibu no ookami said:
Sony does not own Solo Leveling. I can see why you might think that Sony owns Crunchyroll who own the distribution license and A1 Pictures who is the studio who animates it.

Netmarble appears to have the rights currently for games.
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yeah i saw that. but i was asking Chat GPT about sony's rol with this anime, it's more substantial, which also includes music:

Global Musical Integration
Sony engineered high-profile collaborations, such as merging K‑pop (TXT) with Sawano's orchestral style for "LEveL," and later bringing in LiSA and Felix from Stray Kids for Season 2's opening—showing strategic alignment between music and cultural expansion

And I'm saying this because, as someone who watches anime once in a while, YT showed me this video not that long ago:



What I found most interesting was the comments.

the cultural impact across different audiences: Japanese, Korean, Indian, Western (English-speaking), and even Russian viewers kind of shows the active effort to expand this aspect of the Japanese culture. this is on top of how eclectic the music is.

So, after one of the recent CES press conferences, Sony underlined its strategy to foster IPs across different mediums as well as empowering creators.
 
Afaik, that would require embracing fan service and not being afraid of sexy women. So far, Sony have proven that they're incapable of both.
 
No BBC=Anger said:
Imagine borrowing someone's PS5 with game share and about 100 hentai only games show up in the library. A man of culture or do you give the side eye? You can only hide these titles and not delete them AFAIK.
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Bold of you to assume:
-Anyone lends consoles to friends anymore. This is some middle school in the early 2000s shit.
-Hentai jorklers have friends
 
Arsic said:
Bold of you to assume:
-Anyone lends consoles to friends anymore. This is some middle school in the early 2000s shit.
-Hentai jorklers have friends
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I remember consoles lends personally in the late 2000s to mid 2010s. I'm in Europe so trends might be different here. We're kind of poor in Europe TBH. I'm older now so don't bother anymore.
 
Signalis said:
I did and I think it's an amazing game. Did you buy and play it?
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Yeah and I loved it. It's a shame about the budget the game was give, it could've done with a little more to fully voice it, since they use a lot of text and audio loops in certain scenarios. But I felt like they still managed to use the budget well, and it's charming for what it is. It's the type of game we just don't get anymore since the PS2 era. A weird Japanese sci-fi horror with a really cool tone and aesthetics inspired by 90s Hong Kong films. Brilliant music and a main character design ripped out of Wong Kar-wai's Chungking Express. I would recommend this game to everyone!
 
No BBC=Anger said:
I remember consoles lends personally in the late 2000s to mid 2010s. I'm in Europe so trends might be different here. We're kind of poor in Europe TBH. I'm older now so don't bother anymore.
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I've never heard or seen anyone lending out a console after the early 2000s, and I am living in Europe.
 
Angry_Megalodon said:
I can't believe this is so hard to understand. If Sony were really interested, they would do the investment to make it possible, the same way they do with other projects. They didnt even try. The comparison with Bloodborne is made as an example of Sony NOT GIVING A SHIT about their fanbase. Easy to understand, as well.
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In regards to Bloodborune (I dont know enough about Anime to know that side of things), Sony could just go ahead and make a sequel if they wanted to, but the reason they do not is that they only want to do it with Miyazaki and he has been busy these past few years working/continuing to work on Elden Ring. Sony is waiting on him, fans can call for a sequel as much as they like but until Miyazaki is ready to return they'll just have to wait. But carry on thinking this is just about Sony not giving a shit if you like.
 
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