Bloomberg Rumor: Xbox 720 unveiling at E3 2013, launching in the same year

Here is Microsoft's E3 presentation for 2012: Not even 30 seconds in we will have the Call of Duty: Black Ops 2 on stage demo, then we will see that Crytek Kinect game, something related to GTA V, Forza World, Fable Journey, an unannounced 3rd party game, and then Halo 4. Don Mattrick will come out clapping and smiling and then say, "Wow! Did you see those great games. Even seven years into the Xbox 360 there are still amazing gaming experience coming out." A montage showcasing some Fall 2012 XBLA games as well as two to three on stage upcoming Kinect game demos. Some slight info about Xbox Live on Windows 8 integration. There will be some circle-jerking about their #1 sales ranking for the past year and the current number of Xbox Live gold members will be told. Additional partner apps for the dashboard will be revealed and then the Xbox 360 will have a price cut, the $200 SKU will now be $150 and the $300 sku will be $250. Don Mattrick will end by saying, "As you can see we have the best lineup ever in Xbox history and 2012 is sure to be another great year. Thank you for watching this presentation and have a great E3." Claps will be heard and then press will leave.

Probably 90% perfect. Will be fun to revisit this post in June.
 
The association between CoD, the 360 and Live has been one of the major drivers of its success in the US.

CoD is simply the best example though - the phenomena applies to the network services provided in general.

No doubt. It's just that when push comes to shove, the ability to play with friends on live or psn will probably play a secondary role when it comes to purchases of new consoles. If the software is desirable, they'll buy a new console and think of everything else after the fact. Wii U or PS4 or Xbox3 or whatever can all succeed for different reasons.

A lot of the predictions and analysis of platform viability on gaf often comes across as people overthinking the topic. If the software is desirable for whatever reason (and the number of reasons are vast), people will buy [insert product]. Graphics, networks, etc. all play a part in that but are very rarely the entire picture.
 
No doubt. It's just that when push comes to shove, the ability to play with friends on live or psn will probably play a secondary role when it comes to purchases of new consoles. If the software is desirable, they'll buy a new console and think of everything else after the fact. Wii U or PS4 or Xbox3 or whatever can all succeed for different reasons.

A lot of the predictions and analysis of platform viability on gaf often comes across as people overthinking the topic. If the software is desirable for whatever reason (and the number of reasons are vast), people will buy [insert product]. Graphics, networks, etc. all play a part in that but are very rarely the entire picture.
I don't think it's too overthought.

I do agree with the basic idea that software moves hardware.

I simply consider the networks that Microsoft, and to a lesser extent Sony, have now created to be as equivalent in value to any killer app software exclusive. Probably more so, in fact.

And I don't think the importance of social conformity is being overstated. People buy what their friends buy - it's one of the reasons, I imagine, that even at a higher ASP with most of the same software the 360 still sells more than the PS3 every NPD.
 
I don't think it's too overthought.

I do agree with the basic idea that software moves hardware.

I simply consider the networks that Microsoft, and to a lesser extent Sony, have now created to be as equivalent in value to any killer app software exclusive. Probably more so, in fact.

And I don't think the importance of social conformity is being overstated. People buy what their friends buy - it's one of the reasons, I imagine, that even at a higher ASP with most of the same software the 360 still sells more than the PS3 every NPD.

The thing is, network preferences can change. It takes awhile, but it does happen. You don't see people on friendster anymore, and when was the last time anyone talked about myspace? I do believe though that if nintendo's future network isn't serviceable, they're going to have a real tough road ahead of them, but if wii u hits it big, people will gladly switch over as the console itself becomes increasingly popular. What I'm saying is people aren't going to pass on it just because it doesn't have live or psn. It's not about what's not available, but rather the exact opposite.
 
Even if they dont announce a new Xbox what is the chance that they'll partner up with Epic and show a demo of a future game/tech demo running on UE4?

It could be right at the end of their presentation and be sneak peak at upcoming technology and games of the future. Make a little sense for MS to do this since they are invested slightly in PC gaming as well...
That way they do slightly counter Wii U (especially if Wii U can't run EU4 and the footage completely blows away any Wii U game footage).
It could be a subtle way of saying "this tech is coming soon" without actually unveiling a new console (we all know its coming in 2013). Plus PC gaming gets some love which benefits MS as well.
 
Microsoft and Sony are smart.

Why launch a new console at all when the world is ending this year?

Nintendo wants to give its fans one last great E3 and Launch before the world as we know it ends. Pretty considerate.. very epicurean: "eat, drink, be merry - and take some time off of work for E3 - for in December ye shall die!"

Plus.. who would've guessed that Nintendo would have the most powerful console at the end? Ha!
 
The thing is, network preferences can change. It takes awhile, but it does happen. You don't see people on friendster anymore, and when was the last time anyone talked about myspace? I do believe though that if nintendo's future network isn't serviceable, they're going to have a real tough road ahead of them, but if wii u hits it big, people will gladly switch over as the console itself becomes increasingly popular. What I'm saying is people aren't going to pass on it just because it doesn't have live or psn. It's not about what's not available, but rather the exact opposite.

I agree with some of your points but I think we may all be over looking one crucial possibility, backwards compatibility. Suppose PS4 or 720 nail backwards compatibility like the iTunes model? We haven't had these user accounts for multiple generations yet so it's easy to overlook it but just like people have invested a lot into their iTunes account and would rather buy the next idevice to keep their purchases the same could hold true for gaming hardware now. You bring up the MySpace exodus but I didn't have 250 bucks worth of digital purchases tied to my MySpace account but I buy shit on xbla all the time. When you add that to my profile and friends list that's reason enough for a person to strongly consider "upgrading" instead of "starting over". I'm not saying what will or won't happen, I'm just throwing an idea out.
 
Either MS has something up their sleeve to which we aren't privy or else they are making a colossal strategic error by not launch this year. 2013 seems to be a terrible time to launch. No significant technological or cost advantage over 12 and enormous risk to momentum and losing their dominance.

RAM chips will double in 2013
 
RAM chips will double in 2013
That they will.

I'd still expect it to be ripe for console tech primarily 2014 and after though.

Well honestly that depends on how much they are budgeting for them. If they are willing to spend the billions it took to get the 360 and PS3 to market we very well could get powerhouse systems. I just don't honestly see the need. Those two systems had very slow adoption and the profit made is minuscule compared to the profit made under the Wii model.

It just seems a dumb way to play the game when something with the power of a wrist watch can corner the market for more than half of a generation and generate billions in profit.

I'm not arguing against technical advancement. I'm just arguing for a more measured approach in the industry at large. I don't want to see this industry comprised solely of Call of Duty, Madden, and Mario because budgets by necessity became so large as to be unsustainable.
 
I have a god daughter that wasn't even born yet when 360 launched. She's fucking SIX now. Diapers, bottles, crawling, walking, learning to talk, day care, kindergarten, reading and writing now and not only is the 360 still around with no successor in plain sight, it's only dropped what $100 since launch? Insanity.
 
The thing is, network preferences can change. It takes awhile, but it does happen. You don't see people on friendster anymore, and when was the last time anyone talked about myspace? I do believe though that if nintendo's future network isn't serviceable, they're going to have a real tough road ahead of them, but if wii u hits it big, people will gladly switch over as the console itself becomes increasingly popular. What I'm saying is people aren't going to pass on it just because it doesn't have live or psn. It's not about what's not available, but rather the exact opposite.

All my Friendster friends moved to Myspace who then moved to Facebook. Moral of the post, people go where their friends are.
 
Those two systems had very slow adoption and the profit made is minuscule compared to the profit made under the Wii model.

It just seems a dumb way to play the game when something with the power of a wrist watch can corner the market for more than half of a generation and generate billions in profit.
The problem is the "Wii model" isn't really a model per se. It's not something you can just apply and gain success. It went beyond pricing competitively. The GameCube and XBOX were priced relatively competitively too, I believe.

The Wii took off in everyone's astonishment because it was disruptive. It charted a blue ocean.

There is no guarantee that the Upad for example will follow suit, for one thing, especially when the ocean is red with iPads. While Sony don't have anything we know of to serve as suitable hook. Microsoft, however, may use Kinect, but they somewhat played that hand this generation already.
 
The problem is the "Wii model" isn't really a model per se. It's not something you can just apply and gain success. It went beyond pricing competitively. The GameCube and XBOX were priced relatively competitively too, I believe.

The Wii took off in everyone's astonishment because it was disruptive. It charted a blue ocean.

There is no guarantee that the Upad for example will follow suit, for one thing, especially when the ocean is red with iPads. While Sony don't have anything we know of to serve as suitable hook. Microsoft, however, may use Kinect, but they somewhat played that hand this generation already.
I understand that, but we've seen at separate times in this industry that within a single generation divergent paths begin to emerge that are key to success in the next cycle. Last cycle in the Japanese industry for example we saw a general push in the direction of handhelds, codified in a way by the overwhelming success of the DS and PSP markets in comparison to their console counterparts.

In the mid point of last gen on the console there was a split push. The hardcore oriented market has been there pushing tech advancement from the start. They got a huge push this past generation. Regardless that you could get a powerful PC with double and sometimes close to triple the RAM of either system, they were powerful.

That other was in alternate ways to play. Sony was actually key in showing that the market existed with the EyeToy. Nintendo was just the smart one to push for them outright.

At the tail end of this generation, we come to a fairly linear path. The push for more will always be there. Half the time they don't even realize they're getting a good deal until it's exploited to its full potential. And then there's the full blown necessity to control the already large costs of development.

It's true that consoles must find a way to stand out as gaming platforms. There are literally dozens of other ways to play games. I just disagree with the average gamer that the difference has to be on the basis of visual. I can guarantee if consoles try to fight that battle they will lose, and spectacularly.

Saying that, they don't have to cede the push for more. But console cases are a limiting factor in how hot these things can run. Microsoft dealt for half a generation with the money draining potential of a design flaw.

The one point I will cede myself. I think I'm beginning to agree that the console industry is about as much about "How connected am I?" as it is with almost anything. The old school gamer in me holds out hope that it is still "What am I playing?" that controls it, but occasionally you must give ground.
 
Either MS has something up their sleeve to which we aren't privy or else they are making a colossal strategic error by not launch this year. 2013 seems to be a terrible time to launch. No significant technological or cost advantage over 12 and enormous risk to momentum and losing their dominance.


XB 720 2013 = Tactical Launch

XB 720 2014 = Strategic Launch
 
Going to be interesting.

Nintendo either spec up the Wii U and take a loss on the first year, but when the Loop comes out, its still able to compete in the minds of gamers.

Or do a Wii (not that level, but you get what I mean, I'm sure) sell it cheap and get massive first year sales, hoping the install base will be big enough for it to survive when the Loop / PS4 is about.
 
The thing is, network preferences can change. It takes awhile, but it does happen. You don't see people on friendster anymore, and when was the last time anyone talked about myspace? I do believe though that if nintendo's future network isn't serviceable, they're going to have a real tough road ahead of them, but if wii u hits it big, people will gladly switch over as the console itself becomes increasingly popular. What I'm saying is people aren't going to pass on it just because it doesn't have live or psn. It's not about what's not available, but rather the exact opposite.

Well, the problem in your comparison is that you're talking about free platform-agnostic services and networks (which are not required to use for any game software and have competitors) on those platforms which it is deployed to. A console network service that is part and parcel to the platform is not even close to being the same, in terms of dependencies and required use. You then have to weigh issue of where the software you want is made available, and there should be plenty of exclusivity action next-gen. Your friends list also obviously influences these decisions greatly.
 
Well, the problem in your comparison is that you're talking about free platform-agnostic services and networks (which are not required to use for any game software and have competitors) on those platforms which it is deployed to. A console network service that is part and parcel to the platform is not even close to being the same, in terms of dependencies and required use. You then have to weigh issue of where the software you want is made available, and there should be plenty of exclusivity action next-gen. Your friends list also obviously influences these decisions greatly.

Yes, I agree on all accounts with what you're saying. But in the context of the thread, I'm addressing how leaving the wii u uncontested on the market for too long could potentially be risky for MS. Of course there are a ton of variables at play here. What exclusives will be on Wii U? How superior will the hardware be to the current gen? What will the eventual gap be between wii u and xbox 3? Will nintendo network be up to snuff? Will xbox 3 be able to retain the casual market with kinect? etc. etc. The point is, if the software is there for Wii U that's not there for PS360 or is clearly more desirable, it could drive people to adopt the new console. There's also the matter of the casual market. If the casual market explodes on wii u, it could bring along with it tons of hardcore gamers who are tied directly to their family's gaming system.

Friends lists can change, and at a certain point, the desire for a new gadget will outweigh the ties to old technology. In fact, I'd argue that can be quite easy depending on what you're trying to replace. If wii u makes 360 look like the dinosaur it is, it wont be a matter of deciding whether or not gamers should abandon their friends list, it'll be about getting on board with the new hotness.

That said, Xbox3/PS4 could always come around and dominate when they hit the market if those products are compelling enough. Who is to say they wont? That's the joy of competition! From my point of view though, all the talk about Wii U not being a threat is way too reminiscent of 2006.
 
Is it still possible that MS will announce something in order to slightly sour the Wii U showing?
Analysts, speak up..

I said this in the WiiU spec thread.

If they view them as a potential threat they'll announce something this year. If they view them as a big threat they'll announce, show, and have a fuzzy launch window.

edit: And if they don't view it as a threat at all they will announce nothing. But that would be a gambit.
 
Here is Microsoft's E3 presentation for 2012: Not even 30 seconds in we will have the Call of Duty: Black Ops 2 on stage demo, then we will see that Crytek Kinect game, something related to GTA V, Forza World, Fable Journey, an unannounced 3rd party game, and then Halo 4. Don Mattrick will come out clapping and smiling and then say, "Wow! Did you see those great games. Even seven years into the Xbox 360 there are still amazing gaming experience coming out." A montage showcasing some Fall 2012 XBLA games as well as two to three on stage upcoming Kinect game demos. Some slight info about Xbox Live on Windows 8 integration. There will be some circle-jerking about their #1 sales ranking for the past year and the current number of Xbox Live gold members will be told. Additional partner apps for the dashboard will be revealed and then the Xbox 360 will have a price cut, the $200 SKU will now be $150 and the $300 sku will be $250. Don Mattrick will end by saying, "As you can see we have the best lineup ever in Xbox history and 2012 is sure to be another great year. Thank you for watching this presentation and have a great E3." Claps will be heard and then press will leave.

Mattrick.gif
 
Let's see if wiiU get's any 3rd party support. We knowPS3 and 360 have plenty of that, wiiu is just joining current gen. new ugly controller....they can have it.
 
I have a god daughter that wasn't even born yet when 360 launched. She's fucking SIX now. Diapers, bottles, crawling, walking, learning to talk, day care, kindergarten, reading and writing now and not only is the 360 still around with no successor in plain sight, it's only dropped what $100 since launch? Insanity.

It's probably selling better now than it was when she was born.
 
Well, the problem in your comparison is that you're talking about free platform-agnostic services and networks (which are not required to use for any game software and have competitors) on those platforms which it is deployed to. A console network service that is part and parcel to the platform is not even close to being the same, in terms of dependencies and required use. You then have to weigh issue of where the software you want is made available, and there should be plenty of exclusivity action next-gen. Your friends list also obviously influences these decisions greatly.

That blinged-out MySpace page that someone will NEVER touch again, that they SLAVED over for hours, would have been difficult to let go of. Gamertag scores are the same way, as are friends lists. These things are directly comparable, and despite all being used by the same device, they are solitary web platforms, where you start from square one again, with an entirely different feature set that doesn't always have a direct mirror image on the newer platform you migrate to (see: MySpace HTML personalizations). Not quite as "platform-agnostic" as you make it out to be.

Also, buying a new platform doesn't cause your gamer tag or the console you used it on to explode.
 
XB 720 2013 = Tactical Launch

yep. Definitely not a good idea to give Nintendo too much time boasting the best specs (I know where my 3rd party games will go to this winter ;-) and Steam/Origin probably erodes their hardcore base.

XB 720 2014 = Strategic Launch

Can a year give MS that much more options in terms of how powerfull its next-gen outing can be?
Plus most launch games will certainly use UE 3.5 and should be ready for launch.

I think UE4.0 will be wave 2.
 
The thing is, network preferences can change. It takes awhile, but it does happen. You don't see people on friendster anymore, and when was the last time anyone talked about myspace? I do believe though that if nintendo's future network isn't serviceable, they're going to have a real tough road ahead of them, but if wii u hits it big, people will gladly switch over as the console itself becomes increasingly popular. What I'm saying is people aren't going to pass on it just because it doesn't have live or psn. It's not about what's not available, but rather the exact opposite.

How long has facebook been on top though? It doesn't look like stopping anytime soon either. I don't think any of the services offered on consoles have come close to that level but once entrenched it can be hard to get people to switch over.
 
Can a year give MS that much more options in terms of how powerfull its next-gen outing can be?
Plus most launch games will certainly use UE 3.5 and should be ready for launch.

I think UE4.0 will be wave 2.

It might give them time for a slight variation but that would depend on what target their are aiming for in the first place. What it might also do is give them a chance to expand their 3rd Party Launch offerings. Based upon how Nintendo do, MS might have a better chance to convince more 3rd parties to jump in.
 
Where should most of the budget in a Gaming console go? The hardware side I mean.

GPU, CPU and RAM.

CPU speeds are already pretty awesome, so the actual clock speed does not need to be massive or cutting edge. The GPU really needs most of the budget built around it.
 
XB 720 2013 = Tactical Launch

XB 720 2014 = Strategic Launch

From a technology standpoint, if MS doesn't launch in 12 then 14 seems like a better year than 13. The memory improvements aren't going to be solid enough to bet a console launch.

From a commercial strategy standpoint, MS should launch this year. Kinect bought them 2 years while making a ton of money. The incoming price drops on 360 means there should be little to no loss in 360 sales while the high end is wide open.
 
I bet microsofts moustache twirl at the end of the conference is bring epic out to show off UE4 and then say something like "we look forward to showing you more next year".
 
From a technology standpoint, if MS doesn't launch in 12 then 14 seems like a better year than 13. The memory improvements aren't going to be solid enough to bet a console launch.

From a commercial strategy standpoint, MS should launch this year. Kinect bought them 2 years while making a ton of money. The incoming price drops on 360 means there should be little to no loss in 360 sales while the high end is wide open.

A price drop on the 360 would keep it viable for a few more years and that would soften the initial 720 losses.
 
That blinged-out MySpace page that someone will NEVER touch again, that they SLAVED over for hours, would have been difficult to let go of. Gamertag scores are the same way, as are friends lists. These things are directly comparable, and despite all being used by the same device, they are solitary web platforms, where you start from square one again, with an entirely different feature set that doesn't always have a direct mirror image on the newer platform you migrate to (see: MySpace HTML personalizations). Not quite as "platform-agnostic" as you make it out to be.

Also, buying a new platform doesn't cause your gamer tag or the console you used it on to explode.

late last night I posted what I thought was an interesting scenario into the mix, further up the page. Nobody commented on it lol. I'm starting to think that all of my drunk posting over the past 6 years has me on everyone's ignore list!
 
December 2012 - WiiU
December 2013 - 720
March 2014 - PS4

That's how I see it happening.

Yeah, those aren't US dates :P

Nov 20, 2012 - Wii U
Nov 12, 2013 - Xbox 'Durango'

And for Sony, I'm not sure. If they can make it out 2013, then I see PS4 releasing close to Xbox. I don't see MS or Sony releasing early in a year, not in the States at least... and i don't know if Sony is in a position to not give the next Xbox a year head start.
 
There is no realistic scenario where Sony gives Nintendo two Christmas' uninterrupted in Japan, especially with the Vita being trounced by the 3DS over there. PS3 will launch fall 2013 as well.
 
Indeed, the first party games look amazing on the PS3 (and some 3rd party titles). If only they had bumped up the RAM to 2GB on PS3, I bet we would be blown away at how much more they can squeeze out of it. I think that was the weakest link in PS3 to have only 512MB and not unified memory. The current gen would have lasted even more if they would have more RAM in 360/PS3.
2GB of RAM on PS3 in 2006? I agree it would have been wonderfully powerful, but... wasn't $600 *enough*?

Honestly I wish I could modify my PS3 to have more RAM and see what the devs like ND, GG, SMS could do.
...continue to build for the single fixed hardware configuration that is a major point of developing for consoles?

“They’re still selling a lot of Xbox 360, and they’re making money,” said Michael Pachter, an analyst at Wedbush Securities Inc. in Los Angeles. “I don’t think the world needs them to put a new console out just because we’re bored.”
And yet, wasn't that a fundamental argument of his in favour of his continual WiiHD predictions?
 
From a technology standpoint, if MS doesn't launch in 12 then 14 seems like a better year than 13. The memory improvements aren't going to be solid enough to bet a console launch.

From a commercial strategy standpoint, MS should launch this year. Kinect bought them 2 years while making a ton of money. The incoming price drops on 360 means there should be little to no loss in 360 sales while the high end is wide open.

There is no realistic scenario where Sony gives Nintendo two Christmas' uninterrupted in Japan, especially with the Vita being trounced by the 3DS over there. PS3 will launch fall 2013 as well.

The more I read our threads, the less I think MS and Sony should release in 2013.
Those two will need some BIG hits if they want to kickstart next-gen and I don't think 3rd parties will have their big IP up and running on next-gen engines 20 months from now.
Just as I don't think 1st parties will have revolutionnary experiences to expose.

I'd rather see devs go experimental in 2013 and try and bring out games made on a budget but yet done so efficiently they look, feel and play AAA but with new stories, maybe try things things as regards to marketing and how they are priced.

I'm a big supporter of episodic content, and a steady flow of likeable IPs on PS360 would keep me playing on those all through 2013.

A 6-8 months games drought can be quenched with MP stuff.
And MS/Sony know hardcores will buy WiiUs anyway, so why try and mask it's where the enthousiasm is gonna go for a time.
 
So, Wii U will have E3 for itself... Microsoft and Sony will do nothing, not even mention that they will have a new console which consumers should be hyped and wait for, instead of buying Nintendos new console Wii U.

Yeah... I don´t know what they are selling, but I don´t buy it. Sony might not show anything(expect them to mention something though), but I fully expect Microsoft to show something about the next Xbox at this years E3.

Maybe it's in the best interest of the industry as a whole to allow Nintendo to have this E3 to themselves in terms of the console space. Didn't the Wii make up a large part of the industry's growth this past generation? Wouldn't it shrink without them? Nintendo tends to set a lot of trends as well. I don't see how it could be a good thing to try and undercut Nintendo when Sony and Microsoft, if indirectly, benefit from them doing well.
 
There is no realistic scenario where Sony gives Nintendo two Christmas' uninterrupted in Japan, especially with the Vita being trounced by the 3DS over there. PS3 will launch fall 2013 as well.

What does it matter if Sony lets them have a two year headstart? There's no rules written in stone where generations can't be disjointed. If Sony released PS4 this year to start the new gen then PS5 in 2013, would that signal the start of another new gen? Of course not.
 
What does it matter if Sony lets them have a two year headstart? There's no rules written in stone where generations can't be disjointed. If Sony released PS4 this year to start the new gen then PS5 in 2013, would that signal the start of another new gen? Of course not.

It crosses my mind that if all the console manufacturers were to quietly agree amongst themselves to release new systems in a staggered fashion : Wii U in 2012, 720 in 2014, PS4 in 2016, Wii U 2 in 2018 - that'd go a long way to countering the perception that the iPad will someday overtake them in terms of power by having 'the console industry' match its hardware cycle while the individual manufacturers stick with what the normal 6-ish year cycles they're comfortable with.

Of course, going out of your way to counter that is really really dumb. But then, so are the arguments it'd be countering!
 
I'm good with this, I still need time to check out the Gears series, Assassin's Creed, Batman, and the Halo games after 3 on my 360.
 
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