Next big thing? A little PlayStation

pcostabel

Gold Member
Link

That click of the iPod wheel could double as teeth chattering. And with good reason.

Apple's mega-popular MP3 player _ with more than 8 million sold _ could soon be dethroned as the world's gotta-have gadget.

Electronics giant Sony unveiled its powerhouse entry into the hand-held gaming market during Wednesday's Consumer Electronics Show in Las Vegas, the long-awaited PlayStation Portable (PSP).

Released less than a month ago in Japan, the media unit is already fetching upwards of twice its retail price of $190 on eBay.

Yes. Media unit. For the PSP isn't just for gamers.

The 7-inch-by-3-inch device _ feted with a major coming-out party at the Hard Rock Casino _ can store and play music, display photos and even play movies. It's also capable of wireless connections and can hook into a PC with a cable.

An attachment _ sold separately, of course _ also powers it into a camera. So much is packed into the PSP that many experts believe Sony is suffering a loss with each unit sold.

The goal, according to Sony Computer Entertainment America President and CEO Kaz Hirai, is to "elevate portable entertainment out of the hand-held gaming ghetto."

Sales are expected to be quite uptown. At least 3 million PSPs will be shipped by the end of March, the same month it's expected to hit stores.

'`It will be the single, biggest gadget of the year,'' said Rob Bernstein, deputy editor of Synch magazine, a consumer technology magazine with a focus on new gadgetry. ``They're already saying they will sell 3 million by summer and I have no doubt. It's the closest thing to a sure thing.''

Nintendo, which has sold more than 16 million GameCubes worldwide, released its new hand-held Nintendo DS in late November, already shipping 1.4 million units to retailers. Retail cost is $150. But while Sony may be betting its success on movies, music and other media, its rival is sticking to the basics: games.

``We expected Sony to enter the hand-held business so we wanted to get the edge,'' said Nintendo Senior Vice President of marketing George S. Harrison, who set up a DS demonstration one floor above Sony's party. ``Their approach reflects corporate strategy _ music, movies. We're focusing on games. We have everything we need to compete.''
 
Does anyone ever wonder who writes these things and why?

Is there a Java applet which allows anyone to cut and paste Sony / Nintendo / Microsoft / Any-Company's PR into HTML, and immediately intigrate it into "News & Analysis" or something? Uninteresting-news.jar They're all the same thing...

Maybe it's to be expected that the iPod comparisons get made, but it's still pretty fucking stupid imo.
 
can someone explain to me why sony doesn't sell the psp at $299.99? it would soften the blow of their loss on each unit sold. i think they'd be able to get away with it. the demand for it, even with a $299.99 price, would still be incredibly high.
 
Shawn said:
can someone explain to me why sony doesn't sell the psp at $299.99? it would soften the blow of their loss on each unit sold. i think they'd be able to get away with it. the demand for it, even with a $299.99 price, would still be incredibly high.

:/

Uh, they're selling their handheld at a low price because they need to compete with the Nintendo DS. Nintendo's had a stranghold over the handheld business ever since the Game Boy was launched in 1989. Sony needs a solid piece of hardware, a strong lineup of games, and a competitive price to break into a market controlled largely by Nintendo. Compare it to Microsoft's Xbox: it loses money on each unit sold, but it gains a large amount of consumers through the extras that it comes equipped with. Losing money now to secure a large base of fans will result in profit down the road.
 
but sony has the 'playstation' brand behind it. christ, you could probably find the word "playstation" in a dictionary. i can see the psp easily getting a large share of the handheld market simply for being a playstation product, regardless of price.
 
image167.jpg
 
I wonder though if listening to music is more mainstream than playing games.

People who don't play games will be unlikely to buy a PSP to listen to music.
 
The goal, according to Sony Computer Entertainment America President and CEO Kaz Hirai, is to "elevate portable entertainment out of the hand-held gaming ghetto."
Every god damn Sony product Launch I SWEAR. Kaz Hirai, Ken Kutaragi etc keep on making comments like these at every Sony hardware release and it pisses me off everytime. I *LIKE* Gaming ya corporate tool, you can keep your damn Sony music and Sony movies off my freaking gaming hardware.

Portable entertainment my ass, I hope the Ipod eats the PSP alive. Fuck.
 
Azih said:
Every god damn Sony product Launch I SWEAR. Kaz Hirai, Ken Kutaragi etc keep on making comments like these at every Sony hardware release and it pisses me off everytime. I *LIKE* Gaming ya corporate tool, you can keep your damn Sony music and Sony movies off my freaking gaming hardware.

Portable entertainment my ass, I hope the Ipod eats the PSP alive. Fuck.
You are an idiot! They just add some more features, so you have "more" if you buy a SONY-product. They got SONY MUSIC, so you can hear music with your PSP. The got SONY PICTURES (Columbia, Tristar....ect) so you can watch movies with you PSP. THAT'S A GOOD THING, spongebob! What's your problem? Maybe because there is no Nintendo Music and no Nintendo Pictures? Look at Nintendos Reggie! Maybe the biggest idiot in the history of gaming-business. And you are talking bad stuff about Kaz Hirai and Ken Kutaragi! You're a joke, man!
 
Bah I just wish Sony would start designing and treating their 'playstation' brand devices as gaming consoles first and trojan horse content delivery systems for their lousy entertainment media properties second.
 
Azih said:
Bah I just wish Sony would start designing and treating their 'playstation' brand devices as gaming consoles first and trojan horse content delivery systems for their lousy entertainment media properties second.
It's ok, boy! You're a joke! Trollin' over and over again! Let me guess: You "like" Nintendo, right?
~~Bah I just wish Nintendo would start making games again and treating their company as a game-software-maker first~~
You like that? :lol
That's it, boy! I'm gone :lol
 
Azih said:
Bah I just wish Sony would start designing and treating their 'playstation' brand devices as gaming consoles first...
And what isn't gaming first about the PSP? You don't need full gamepad controls, advanced 3d rendering capabilities or Wifi just to listen to mp3s or watch videos...

I do agree that the comment from Hirai is unnecessarily inflammatory, but knee jerk responses aren't going to help.
 
They just add some more features, so you have "more" if you buy a SONY-product. They got SONY MUSIC, so you can hear music with your PSP. The got SONY PICTURES (Columbia, Tristar....ect) so you can watch movies with you PSP. THAT'S A GOOD THING, spongebob!

Music on the go I can understand, games on the go I can understant, the appeal of movies on the go is someting I just don't get. I don't think anyone - especially adults - care about having movies to go. It might have a niche with people who travel a lot, but that's kinda what in-flight movies are for, why they have cable TV in hotels and whatnot. Music and games are a better quick fix in a busy world.

As far as music goes, PSP is vastly inferior to things currently offered, such as iPod. Point to your flash memory if you like, but nothing really beats being able to tote your whole music library around with ease, especially when you don't have to sacrifice any level of audio quality to do it. I'm not sure how important a role Sony Music will play with PSP, but if it means I can only get music on my PSP through them, fuck that.

As for games, its a handheld and as an adult who'd bring this intp his busy world, I don't have time to fiddle with console game duplicates, if I want console games, I'll play them at home on my PS2. I want games that are more suited to a quick fix. I see Metal Gear Acid and Ape Escape going that route, but not much else. Games like Advance Wars and Fire Emblem or 2D action like Castlevania and Metroid are really what I'm looking for here.
 
kaching said:
And what isn't gaming first about the PSP?
The attitude of the company that creates the thing.

And it's hardly a knee jerk reponse seeing as Mr.Hirai did the exact same thing at the PS2 launch buildup. And will do so again at the PS3 launch.

It'll be 'Please don't call the PS2 a gaming machine' all freaking over again.


Right before I put your dumb ass on ignore forever Axsider, I DON'T EVEN OWN A GAMECUBE. Mindless moron.
 
Foobar said:
Games like Advance Wars and Fire Emblem or 2D action like Castlevania and Metroid are really what I'm looking for here.
And I'm looking for some MediEvil Portable, WipeOut Portable, Final Fantasy Portable, Gran Turismo Portable, Devil May Cry Portable, Twisted Metal Portable, GTA Portable, Fired Up, good and new RPGs on a portable, and so on, and so on = PSP
So, I need THAT!
Do you really think there will never be a CASTLEVANIA on the PSP? Don't!
You want a lot of 2D stuff? Good, play with you DS. PSP got some, too!
 
for $200, you're getting the state-of-the-art in handheld gaming, along with a passable music player and video player that's better than it ought to be thanks to the glorious screen on the PSP.
 
Azih said:
The attitude of the company that creates the thing.

And it's hardly a knee jerk reponse seeing as Mr.Hirai did the exact same thing at the PS2 launch buildup. And will do so again at the PS3 launch.

It'll be 'Please don't call the PS2 a gaming machine' all freaking over again.


Right before I put your dumb ass on ignore forever Axsider, I DON'T EVEN OWN A GAMECUBE. Mindless moron.
Because the PS2 isn't ONLY a gaming machine. You got that, sponge?
And the PS3 won't be it even more :lol
Yeah, put me on you ignore list, kiddie! Please!!
crybaby.png
 
Everyone is ragging on portable versions of console games all of a sudden, when they've been a staple of handhelds since handhelds existed. I don't get it.

Sure, some ports may not be worth the bother-- but half my GBA games are ports, and I *like* portable versions of some games. And if the port adds connectivity as an option, all the better., especially wireless.

I don't knwo what's supported, but multiplayer Twisted Metal with more than two players is going to be great. Especially since you won't be able to "read" the other person's screen.
 
Axsider, you're not helping. Can it.

Azih said:
The attitude of the company that creates the thing.

And it's hardly a knee jerk reponse seeing as Mr.Hirai did the exact same thing at the PS2 launch buildup. And will do so again at the PS3 launch.

It'll be 'Please don't call the PS2 a gaming machine' all freaking over again.
You're weighing individual PR comments more heavily than all the other things Sony does to clearly position their devices as machines which are wholeheartedly for gaming first. That's knee jerk.

Meanwhile, Nintendo Senior VP Harrison says in the very same article that Sony's approach with the PSP, "reflects corporate strategy - music, movies." Even though there isn't anything but games on sale or officially announced for the PSP and even though corporate strategy for Sony has clearly embraced games for at least the last decade, to the tremendous benefit of many other divisions in the company. Harrison's comment is deliberately misleading, so how come you're not equally incensed about that?
 
Axsider said:
And I'm looking for some MediEvil Portable, WipeOut Portable, Final Fantasy Portable, Gran Turismo Portable, Devil May Cry Portable, Twisted Metal Portable, GTA Portable, Fired Up, good and new RPGs on a portable, and so on, and so on = PSP
So, I need THAT!
Do you really think there will never be a CASTLEVANIA on the PSP? Don't!
You want a lot of 2D stuff? Good, play with you DS. PSP got some, too!
Your reasoning is all wrong. Sure you list all of these games, but if you look at it, the DS also has it's own distinct line-up.

Oh, and Final Fantasy Portable. FF III will destroy Crisis Core: FF VIII anyday. Last time I checked, FF III was on the DS. No need to start a flame war though.
 
Kaz: With the PSP, we will lift handheld gaming out of the ghetto! And now, let me introduce you to the people who are making this possible:

japanese.jpg
 
Ignatz Mouse said:
Everyone is ragging on portable versions of console games all of a sudden, when they've been a staple of handhelds since handhelds existed. I don't get it.

Sure, some ports may not be worth the bother-- but half my GBA games are ports, and I *like* portable versions of some games. And if the port adds connectivity as an option, all the better., especially wireless.

I don't knwo what's supported, but multiplayer Twisted Metal with more than two players is going to be great. Especially since you won't be able to "read" the other person's screen.


Yup. I don't understand the disdain for having a portable system having the power to offer near replicable versions of console games. I think some gamers must have been happier when all we got were watered down versions of console games. The great thing is that brand new games are coming out as well, and to top it off the PSP has awesome movie playing capabilities and decent music capabilities. March seems so far away...!

I'm picking up THUG 2 for PSP because I don't have the console version and this type of game appeals to me more for quick pick up and play on the go. And I'd rather play a version of THUG 2 that resembles the PSP version than this:

tony-hawks-underground-2-20040924054143365.jpg


tony-hawks-underground-2-20040924054143881.jpg



Unless for some reason THUG 2 for PSP becomes garbage in its portable transition, then I will skip it. And this doesn't mean I hate the GBA (I'm buying Minish Cap next week) but for some games I would like a more accurate translation.
 
kaching said:
Harrison's comment is deliberately misleading, so how come you're not equally incensed about that?

I ignore competitors sniping at each other in PR releases, that's meaningless. I can't ignore however what the head of a company says about his own companies products especially if there is a systemic trend. There's a marked difference between Harrison jabbing at Sony, and Kaz Hirai talking about what his vision for the PSP is.

Edit: Plus kaching note that I haven't said anything about the PSP itself. All I've railed against is the stance the upper reaches of Sony have towards gaming and the regular quotes that come from them in interviews that make their attitude plain.
 
Foobar said:
Music on the go I can understand, games on the go I can understant, the appeal of movies on the go is someting I just don't get. I don't think anyone - especially adults - care about having movies to go. It might have a niche with people who travel a lot, but that's kinda what in-flight movies are for, why they have cable TV in hotels and whatnot. Music and games are a better quick fix in a busy world.

A lot of people commute by bus or train, or even carpool. So if the capabilities to watch movies are there great, it doesn't hurt the music or game playing crowd to have that in, and increases the market you're selling to. Get it?
 
Azih said:
I ignore competitors sniping at each other in PR releases, that's meaningless. I can't ignore however what the head of a company says about his own companies products especially if there is a systemic trend. There's a marked difference between Harrison jabbing at Sony, and Kaz Hirai talking about what his vision for the PSP is.
No, there isn't. Why do you think Harrison bothers to jab at Sony, after all? He's doing it to try and distinguish Nintendo's vision as markedly different than Sony's - he's talking about vision as much as Hirai is. In the statement that follows the jab, Harrison claims Nintendo is focusing on games, glossing over Nintendo's willingness to expand their IPs into movies and TV, their recent establishment of an animation studio, talk of getting new content for a Pokemon DS game during a Pokemon movie, and even the media player add-on they now sell for the DS on their site.

Executives always make statements like these, the posturing and positioning is unending. But, ultimately, its action that speak louder than words.
 
kaching said:
No, there isn't.

Yes there is. Jabbing at compeition is NOT the same thing as defining the vision of your own damn product, jabs at competion are meaningless posturing. Talking about the future of your own product is DEFINING THE WAY YOU WANT YOUR PRODUCT TO BE SEEN. And for Kaz, the PSP is not a gaming machine, for him the PSP is the next Walkman, the Ipod killer. Gaming is a trojan horse, and if things go the way he wants ACCORDING TO HIS OWN WORDS, Gaming will finally be relegated to their rightful place as a ghetto side show to the main features of music and movies.
 
Everyone's missing the point. Hirai means that for PSP there is more potential scope and they will take advantage of that potential as much as they can, which includes introducing PSP as a handheld console, a music player, a movie player, AND a new gaming-music-movie media unit that hasn't been done yet.

The "ghetto" comment merely means exactly what Nintendo is saying: that gaming can be so much more mainstream than it currently is. Handhelds are a great way to approach that, because they fill little gaps where someone doesn't have anything to do (and needs to be entertained), whereas with home consoles, you actually have to take out time from other things to play games.

Harrison is commenting on how Nintendo approaches this (simplify gaming with usability and interface improvements to pull in a new market), whereas Hirai is commenting on Sony's approach (leverage corporate strengths such as music and movies to attract new audiences). Everyone hopes that the new unit, whether it be PSP or DS, will bring new consumers in to make a profit off. Sony wants to combine this with the rest of its business. Nintendo doesn't HAVE a "rest of its business", and as such doesn't have anything meaningful to do in that area.
 
Rahul said:
The "ghetto" comment merely means exactly what Nintendo is saying:
The distinction Kaz draws between 'portable entertainment' and 'handheld gaming' leads me to a very different conclusion.
 
Azih said:
Yes there is. Jabbing at compeition is NOT the same thing as defining the vision of your own damn product, jabs at competion are meaningless posturing. Talking about the future of your own product is DEFINING THE WAY YOU WANT YOUR PRODUCT TO BE SEEN. And for Kaz, the PSP is not a gaming machine, for him the PSP is the next Walkman, the Ipod killer. Gaming is a trojan horse, and if things go the way he wants ACCORDING TO HIS OWN WORDS, Gaming will finally be relegated to their rightful place as a ghetto side show to the main features of music and movies.
You're a basket case over a few PR statements, Azih, and you're barely paying attention to what I'm saying. Both jabs at competition and vision statements are forms of posturing because both define how you want your product to be seen. If Nintendo says the PSP is an inferior product because it lacks touchscreen control, then that implies the DS is a superior product and hence is a way of defining how they want their product to be seen. Direct vs. indirect definition, basically. And none of it really matters without the execution to back up the words - we've seen that this is a problem for just about any exec in this business, regardless of the company they serve. But that's the nature of PR statements like these.
 
No matter whose it is - Sony/Microsoft/Nintendo's... I wish we wouldn't give it the time of day at this forum. At the very least I wish we wouldn't make seperate threads about it. Just pointless bickering.
 
radioheadrule83 said:
No matter whose it is - Sony/Microsoft/Nintendo's... I wish we wouldn't give it the time of day at this forum. At the very least I wish we wouldn't make seperate threads about it. Just pointless bickering.

Tucker Carlson would be proud.
 
kaching said:
Both jabs at competition and vision statements are forms of posturing because both define how you want your product to be seen. If Nintendo says the PSP is an inferior product because it lacks touchscreen control, then that implies the DS is a superior product and hence is a way of defining how they want their product to be seen. Direct vs. indirect definition, basically. And none of it really matters without the execution to back up the words - we've seen that this is a problem for just about any exec in this business, regardless of the company they serve. But that's the nature of PR statements like these.

You can see it's much of a jab at Nintendo if you take the the distinction between 'portable entertainment' and 'handheld gaming' into account as well as the previous comments from Sony brass; Most famously the 'Please don't call the PS2 a games machine' quote at the PS2 launch. What Sony wants the Playstation machines to achieve is obvious and playing games is far far from the most important thing on the list.
 
Azih: That particular piece of sky has been falling since at least 98 (maybe even earlier) and yet Sony continues to produce like a gaming company. Which would include aquiring and developing more game studios in that time. I think it's fair to say that however you interpret Kaz'z comments, Sony is more of a game company today than it's ever been. And with more launch titles than the DS, I think the average gamer would be *pleased* with Sony's actions.
 
Azih, gaming is VERY big on SCE's list.

their PlayStation machines, as a gamer, made me very happy as I have been able to play tons of great games on them and the currnet launch lin e-up for the PSP in the U.S. market reflects the fact that Sony cares about gaming.

So waht if they also want to add for the same great price kick-ass movie, music and picture vieweing capabilities ?
 
Azih said:
What Sony wants the Playstation machines to achieve is obvious and playing games is far far from the most important thing on the list.

Yeah, that's why the original Playstation sold around 700.000.000-750.000.000 units of games and PS2 is about 450.000.000 worlwide. Playstation users are teh pirates and buy the console only to watch DVDs and stuff, only Nintendo shitters buy games. That is why Nintendo Gamecube (tm) is the one and only console (tm) for gamers (tm), heh? Gotta love the mindless Nintendrones.
 
Azih said:
There's a marked difference between Harrison jabbing at Sony, and Kaz Hirai talking about what his vision for the PSP is.

Nintendo is more passive and Sony is more outspoken. It's free speech. Why let it bother you? :)
 
One thing I do not understand at all is why everybody keeps on bringing Nintendo of all companies up. Who the hell cares about Nintendo in the context of this thread? I don't, so why does everybody who's responding to me? and what in bloody hell do sales figures have to do with anything?

It's free speech. Why let it bother you.
It bothers me because I don't like what they're saying. It's how you're supposed to react to free speech.


So waht if they also want to add for the same great price kick-ass movie, music and picture vieweing capabilities ?
I don't particularly care what extra functionality the PSP does or does not have dammit (though I would prefer PSP - non gaming functions + lower price). The entire *point* of my first post in this damn thread was that I did not like Kaz Harai's attitude which has been at times very dismissive of the actual y'know *gaming* aspects of PS machines. Kaz's comments have nothing to do with how good PSP games are, how much PS machines sell, or what Harrison said. These are *seperate issues*.

I stand by my comment that if Kaz Hirai wants his all in one wonder mulitmedia extravaganza PSP to compete with the Ipod then I hope it gets crushed. The reason for this is pretty much pure spite stemming from the "please don't call ps2 a gaming machine" quote, but hey, I like my spite.


I'm frankly ambivalent about how the PSP does against the DS.
 
That click of the iPod wheel could double as teeth chattering. And with good reason. :lol


Worst lead ever!

Sony finally unveiled the PSP! oh my god
 
Azih, you're certifiable. Others have jumped in to address your comments in basically the same way I would have. You keep focusing on PR statements that can be interpreted multiple ways as a foretelling of some dramatic sea change that's imminent on the Playstation front because Sony allegedly hates games with every fiber of their corporate being. OK. Whatever.

Azih said:
One thing I do not understand at all is why everybody keeps on bringing Nintendo of all companies up. Who the hell cares about Nintendo in the context of this thread?
Umm...because the article that's quoted as the source of this thread includes comments from Hirai (Sony) and Harrison (Nintendo). RIF.
 
kaching said:
Azih, you're certifiable. Others have jumped in to address your comments in basically the same way I would have. You keep focusing on PR statements that can be interpreted multiple ways as a foretelling of some dramatic sea change that's imminent on the Playstation front because Sony allegedly hates games with every fiber of their corporate being. OK. Whatever.

You're putting words in my freaking mouf!
 
Azih: Why exactly *are* you offended by his comments? How do you take them that upsets you? I don't really understand.

(And I didn't bring up NIntendo except to point to how Sony's PSP launch will be pretty gamer-friendly).
 
Top Bottom