Gears is still an Epic game. MS has no total control over third parties, but certainly can “influence” their games. Again with Kinect being a part of EVERY Xbox 720 that changes developers decision to fully use it and build games for and around it. Will every third party game do this? No, and I would never say that. Will the machine itself, how you interact with it and its apps and MS first party games be Kinect centric? Absolutely.
Lets put it this way, we have all seen the last few MS E3 presentations and their focus shift more and more to the Kinect experience. With Kinect 2.0 being developed side by side Durango, reserved resources for OS, Metro and push for total home integration and domination what do you expect? Backing off Kinect or keeping its staus quo?? Kinect IS the difference between Xbox and PS. MS knows this and are pushing it, and like i said not just games. MS may at some point say something like “We havent forgotten gamers” or “gamers are still our focus”. Its not. MS's plan from the inception of the original Xbox has been total living room control. Games was the trojan horse, 720 is them showing their complete hand. Everything will run through your 720 and be interfaced with Kinect. Cable TV, Uverse, App, Metro, Facetime style features, Web, Netflix and more. I keep having to repeat myself but if you keep thinking just games you are thinking way to small and missing their focus.
Could I be wrong, sure, I dont think so but yea I could be. Given all the evidence in front of us I think there has to be some cognitive dissonance going on to not see where MS is going with the 720. If its bad or good is not for me to say. My friend and his family loves all that stuff and are anticipating the 720 because they are expecting much more of it. Love it or hate it will be completely subjective.