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[DenchDeckard]

If you guys didn't realise. PC is the future. If it survives this ram mess. Id buy one now and have next gen today.

 

[Cakeboxer]

I'm not a big fan of things like that. With Amazon and similar companies, I get annoyed every time they launch personalized promotions and I'm not included, or I get less than others, even though I'm a very good customer. You can also upset and lose customers with things like this.

But Sony already had something similar before - I remember getting a free month of Netflix at some point in the past.

 

[Magister]

It is nothing new. In Finland region PSN, new games without discount cost 80 Euros instead of 70 Eur.

 

[DenchDeckard]

Is the price ever going above the MSRP or are we only looking at who is getting more of a discount but nobody is paying more than MSRP?

That's exactly it. So in the future. If this snowballs.

guy who's a fan of the platform pays full price even though they earn less than another person who waits for games to be on sale but earns a load more money.

 

[Three]

I would guess it would be a net positive for the seller overall, even if they ended up reducing the spend of some users, but hard to say for sure. It will be difficult for them to figure out from limited experiments, because the experiments will involve a clueless audience, which is not a situation they would enjoy for long if they fully deployed this system.

Bargaining has been a thing for centuries and somebody who went and did research on the price of things before heading out to a stall/store could haggle better. I guess it's going full circle and entering the new globalised and digital age again.

ABK (especially King) have been using AI to do personalised pricing/discounts for 6 years already and now it's hitting game prices (not just mtx). Which if you think about it already happens with regional game pricing anyway.

The thing is I normally research a sale price already and it's an annoying aspect of shopping. I check to see if it's the lowest it's ever been or if the sale is bogus (as in they increased the price 1 month ago to reduce it specifically for that sales event). The only way of making it easier is to fight fire with fire which is what's happening already. We need to collect data too independently. Which we do. Trackers like GG.deals and PSPrices can tell you if you're getting a good price on Steam or PSN and if you're not then simply refuse the deal until it's actually good for you.

 

[Three]

If you guys didn't realise. PC is the future. If it survives this ram mess. Id buy one now and have next gen today.

What makes you believe this shit doesn't happen on PC?

That's exactly it. So in the future. If this snowballs.

guy who's a fan of the platform pays full price even though they earn less than another person who waits for games to be on sale but earns a load more money.

What do you think regional pricing is too? Somebody in Turkey is less willing to pay a high price than somebody in Italy. Let me set my prices accordingly. That's exactly what it is bar the tax difference. It's beneficial for the customer and seller in most cases. It's about price elasticity to increase sales not reduce it. Having the poor guy pay more would be nonsensical. It's the poor guy that is priced out that benefits.

 

[GreatnessRD]

Sony continues to show how shit of a company they've become yet their fanbase will continue to apologize for them.

I still have hope that one day the Console and PC gamers will come together and say enough of this bullshit from all these companies. We need all of them to Find out.

 

[Three]

Sony continues to show how shit of a company they've become yet their fanbase will continue to apologize for them.

I still have hope that one day the Console and PC gamers will come together and say enough of this bullshit from all these companies. We need all of them to Find out.

Nothing shitty about offering discounts below MSRP.

 

[Esppiral]

Let me guess, cheaper for the US more expensive for the Europeasants

 

[Portugeezer]

Sucks for account sharing, will probably get the highest prices

 

[SentientStone]

Dats racist

 

[bitbydeath]

Hopefully it DOESN'T take off.

For example:

Player 1 - Will 100% buy The Last of Us 8 Remastered for $80. No discount from Sony.
Player 2 - Has a history of not buying many 1st party titles, however, seems to enjoy that genre. Apply slight discount to push the person to buy it and enter the eco-system even more.

That's just an example, but no doubt it'll be something like that. It's just another way of Sony pushing people to lock into their eco-system.

What if they're testing to reduce prices permanently?

 

[KungFucius]

So many ppl in here mad when it doesnt it affect them

Why do you think it doesn't affect them? When any company does something shitty to extract more from their customers and get away with it, others copy. This is why pretty much everything is shittier for consumers than it was 5, 10, 20 years ago.

Dynamic pricing is shitty because there is a layer of information that companies are using against you that you have no control over and very little means to even understand. In 10 years we will probably have dynamic grocery prices that are determined by the distribution of people in the store at any given time. If you picked up a box of cereal at 11:24 AM it might be 6.99 when it was 6.50 at 9:30 AM because more well off housewives shop after all the kids are in school.

 

[NeoIkaruGAF]

What is the final form of this? You didn't buy Concord and Goodbye Volcano High, please enjoy the games you actually want never get a discount higher than 10%, ever?

 

[HerjansEagleFeeder]

But I guess the problem is that they could also experiment with increasing prices…

If you're worried about the optics of it, that's no problem: they'll just increase the "base" price to whatever they feel like and then every price will be a "sale".

 

[Cakeboxer]

So many ppl in here mad when it doesnt it affect them

Welcome to the internet.

 

[HerjansEagleFeeder]

Welcome to the internet.

His first mistake was to assume that it doesn't affect everyone.

 

[Spyxos]

So many ppl in here mad when it doesnt it affect them

You realize that everyone will get it?

 

[PixelatedBeast]

Now chronically online Neogaf users are going to tell how how this is bad, but will log off and still shop on Amazon, Bestbuy, Target, and other major online retailers....

 

[phant0m]

Buy nothing on sale. If it's not worth your time at full price, it's not worth your time at a discount rate.

Congratulations! You have been made a moderator of /r/consumeproduct

 

[BlackTron]

"How much?"

"How much you willing to pay? h/o checking algorithm"

 

[whyman]

&, after having plus for years, essential was 0% for me. & this's how sony continues to tell me they are leaving me behind & don't really fucking care...

This is why I abandoned Sony completely. They don't reward long time customers.

 

[Baemono]

This is absolutely an outrage and… oh looks like I have bigger discounts on those same games than the discounts listed, neat

 

[Fess]

That's the thing though, if I know that system is in place then I'm now also considering the impact on my scrooge score whenever I buy something, not just the value proposition being presented. It may train people currently regularly paying full price to avoid doing that, for instance, if they feel they're going to be punished in the future for doing it / rewarded for not doing it.

I would guess it would be a net positive for the seller overall, even if they ended up reducing the spend of some users, but hard to say for sure. It will be difficult for them to figure out from limited experiments, because the experiments will involve a clueless audience, which is not a situation they would enjoy for long if they fully deployed this system.

I think there are more people who're waiting for deep sales than day 1 purchasers who would wait to reset a discount mechanic to save $20 or so.

 

[ReBurn]

Hopefully it DOESN'T take off.

For example:

Player 1 - Will 100% buy The Last of Us 8 Remastered for $80. No discount from Sony.
Player 2 - Has a history of not buying many 1st party titles, however, seems to enjoy that genre. Apply slight discount to push the person to buy it and enter the eco-system even more.

That's just an example, but no doubt it'll be something like that. It's just another way of Sony pushing people to lock into their eco-system.

There's nothing wrong with Sony offering discounts to get people to participate in their ecosystem. That's a legitimate way to acquire and retain customers. People rolling in FOMO who buy everything at full price on day 1 are already telling Sony that they are willing to pay whatever they charge, so why bother with offers for them?

 

[Men_in_Boxes]

Congratulations! You have been made a moderator of /r/consumeproduct

Companies put products on sale because it benefits them, not you.

 

[Kupfer]

What's the next level?

Income, Race, Genders etc.....

This is also a whole new level in terms of customer manipulation.
They will set up their algorithm and target you specifically when the chances are highest that you will spend money.

 

[poodaddy]

Companies put products on sale because it benefits them, not you.

And waiting for a sale for a product you're interested in like a responsible adult with a fully functional brain benefits you, not them.

 

[Men_in_Boxes]

And waiting for a sale for a product you're interested in like a responsible adult with a fully functional brain benefits you, not them.

You wait to serve the company?

Game X is not worth it at $1.45 per hour of entertainment.

Game X is not worth it at $1.23 per hour of entertainment.

 

[Minari]

You realize that everyone will get it?

You realize not even half of the ppl in here have playstations lmao

 

[Bojji]

You can set different prices in different parts of the EU, but what you aren't really supposed to be able to do legally is block someone from one part buying from another part. Whether they found ways around that idk.

Practices like offering different prices to different people based on their buying habits, or if they just canceled their sub, or left it in checkout etc. should all be outlawed.

Yep, typical regional pricing based on average income should be a thing, people in poorer countries would buy much more legal software that way (Central/Eastern Europe, Brazil and SA in general, SE Asia, India etc.).

This was a thing on Steam in Poland but motherfuckers changed it some years ago and now we have one of the most expensive games world wide...

But if this is about different prices for different users in the same region, fuck this shit.

 

[FalconPunch]

The way Sony is moving this gen, I'm not sure I'll be purchasing the ps6 next gen. For the first time in a long time, i might just wait and see.

The way their game studios are making mostly trash games, the aggressive ps pricing just for online, this dynamic pricing nonsense….. As it stands, i barely use my ps5 rn. Other than to play gt7 once in a while, it just gathers dust.

 

[Aressa]

That's fine. I'll use my own dynamic purchase system. The higher the price the longer I wait for a discount.

 

[Hookshot]

Shame a lot of the bigger fanboys got banned, they would have been bragging about how much more they have to pay once this was rolled out.

 

[ShadyAcshuns]

What if they're testing to reduce prices permanently?