DenchDeckard
Moderated wildly
If you guys didn't realise. PC is the future. If it survives this ram mess. Id buy one now and have next gen today.
PS Store prices aren’t the same for everyone anymore — Sony experiments with dynamic pricing
Cakeboxer
Member
I'm not a big fan of things like that. With Amazon and similar companies, I get annoyed every time they launch personalized promotions and I'm not included, or I get less than others, even though I'm a very good customer. You can also upset and lose customers with things like this.
But Sony already had something similar before - I remember getting a free month of Netflix at some point in the past.
But Sony already had something similar before - I remember getting a free month of Netflix at some point in the past.
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DenchDeckard
Moderated wildly
That's exactly it. So in the future. If this snowballs.
guy who's a fan of the platform pays full price even though they earn less than another person who waits for games to be on sale but earns a load more money.
Bargaining has been a thing for centuries and somebody who went and did research on the price of things before heading out to a stall/store could haggle better. I guess it's going full circle and entering the new globalised and digital age again.
ABK (especially King) have been using AI to do personalised pricing/discounts for 6 years already and now it's hitting game prices (not just mtx). Which if you think about it already happens with regional game pricing anyway.
The thing is I normally research a sale price already and it's an annoying aspect of shopping. I check to see if it's the lowest it's ever been or if the sale is bogus (as in they increased the price 1 month ago to reduce it specifically for that sales event). The only way of making it easier is to fight fire with fire which is what's happening already. We need to collect data too independently. Which we do. Trackers like GG.deals and PSPrices can tell you if you're getting a good price on Steam or PSN and if you're not then simply refuse the deal until it's actually good for you.
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What makes you believe this shit doesn't happen on PC?
What do you think regional pricing is too? Somebody in Turkey is less willing to pay a high price than somebody in Italy. Let me set my prices accordingly. That's exactly what it is bar the tax difference. It's beneficial for the customer and seller in most cases. It's about price elasticity to increase sales not reduce it. Having the poor guy pay more would be nonsensical. It's the poor guy that is priced out that benefits.
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GreatnessRD
Member
Sony continues to show how shit of a company they've become yet their fanbase will continue to apologize for them.
I still have hope that one day the Console and PC gamers will come together and say enough of this bullshit from all these companies. We need all of them to Find out.
I still have hope that one day the Console and PC gamers will come together and say enough of this bullshit from all these companies. We need all of them to Find out.
Nothing shitty about offering discounts below MSRP.
Portugeezer
Member
Sucks for account sharing, will probably get the highest prices 
SentientStone
Member
Dats racist
bitbydeath
Gold Member
What if they're testing to reduce prices permanently?
KungFucius
King Snowflake
Why do you think it doesn't affect them? When any company does something shitty to extract more from their customers and get away with it, others copy. This is why pretty much everything is shittier for consumers than it was 5, 10, 20 years ago.
Dynamic pricing is shitty because there is a layer of information that companies are using against you that you have no control over and very little means to even understand. In 10 years we will probably have dynamic grocery prices that are determined by the distribution of people in the store at any given time. If you picked up a box of cereal at 11:24 AM it might be 6.99 when it was 6.50 at 9:30 AM because more well off housewives shop after all the kids are in school.
NeoIkaruGAF
Gold Member
What is the final form of this? You didn't buy Concord and Goodbye Volcano High, please enjoy the games you actually want never get a discount higher than 10%, ever?
HerjansEagleFeeder
Member
If you're worried about the optics of it, that's no problem: they'll just increase the "base" price to whatever they feel like and then every price will be a "sale".
Cakeboxer
Member
Welcome to the internet.
HerjansEagleFeeder
Member
His first mistake was to assume that it doesn't affect everyone.
Spyxos
Member
PixelatedBeast
Member
Now chronically online Neogaf users are going to tell how how this is bad, but will log off and still shop on Amazon, Bestbuy, Target, and other major online retailers....
phant0m
Member
Congratulations! You have been made a moderator of /r/consumeproduct
This is why I abandoned Sony completely. They don't reward long time customers.
Fess
Member
I think there are more people who're waiting for deep sales than day 1 purchasers who would wait to reset a discount mechanic to save $20 or so.
ReBurn
Gold Member
There's nothing wrong with Sony offering discounts to get people to participate in their ecosystem. That's a legitimate way to acquire and retain customers. People rolling in FOMO who buy everything at full price on day 1 are already telling Sony that they are willing to pay whatever they charge, so why bother with offers for them?
Men_in_Boxes
Snake Oil Salesman
Companies put products on sale because it benefits them, not you.
Kupfer
Member
This is also a whole new level in terms of customer manipulation.
They will set up their algorithm and target you specifically when the chances are highest that you will spend money.
poodaddy
Member
And waiting for a sale for a product you're interested in like a responsible adult with a fully functional brain benefits you, not them.
Men_in_Boxes
Snake Oil Salesman
You wait to serve the company?
Game X is not worth it at $1.45 per hour of entertainment.
Game X is not worth it at $1.23 per hour of entertainment.
Minari
Member
You realize not even half of the ppl in here have playstations lmao
You realize that everyone will get it?
Bojji
Member
Yep, typical regional pricing based on average income should be a thing, people in poorer countries would buy much more legal software that way (Central/Eastern Europe, Brazil and SA in general, SE Asia, India etc.).
This was a thing on Steam in Poland but motherfuckers changed it some years ago and now we have one of the most expensive games world wide...
But if this is about different prices for different users in the same region, fuck this shit.
FalconPunch
Member
The way Sony is moving this gen, I'm not sure I'll be purchasing the ps6 next gen. For the first time in a long time, i might just wait and see.
The way their game studios are making mostly trash games, the aggressive ps pricing just for online, this dynamic pricing nonsense….. As it stands, i barely use my ps5 rn. Other than to play gt7 once in a while, it just gathers dust.
The way their game studios are making mostly trash games, the aggressive ps pricing just for online, this dynamic pricing nonsense….. As it stands, i barely use my ps5 rn. Other than to play gt7 once in a while, it just gathers dust.
ShadyAcshuns
Member
bitbydeath
Gold Member
I'm not seeing the negative here as they're literally testing lower prices, is you okay?
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The point of this is the exact same thing as regional pricing. To lower it for those priced out despite them not living in imaginary border lines which don't necessarily set their income. The price doesn't increase. It gets lower to get more sales from those who can't afford it just like regional pricing does. If you don't like regional pricing you should not like this, if you like regional pricing then you should like this too because it's the exact same thing. Its for sales and the regular MSRP will always be the MSRP.
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Astray
Gold Member
Clearly an A/B test to test out whether more aggressive regional pricing would affect consumer behaviors.
Aggressive regional pricing is one of the reasons I end up choosing PC over PS for most 3P multiplats, so it makes sense that Sony would try and see what works and what doesn't.
No clue why people are getting agitated here.
Aggressive regional pricing is one of the reasons I end up choosing PC over PS for most 3P multiplats, so it makes sense that Sony would try and see what works and what doesn't.
No clue why people are getting agitated here.
Bojji
Member
How Sony will know what income individual people have?
With regional pricing you have solid data, compare Poland to Germany (2025):
Minimum income: Germany - €2,222 per month; Poland - ~€1,100 per month
Average income: Germany - €4,323 per month; Poland - ~€2,070 per month
Those "imaginary borders" makes a big difference. Most things are cheaper in Poland compared to Germany but console and game prices are very close or even higher (sometimes) in Poland:
Pretty much the same price... And there are much more extreme examples of that (Brazil mentioned before). Regional pricing would allow them to sell more copies/licenses.
Bojji
Member
Yeah, people (at least) would try to do that. But with enough region locks this may end up very inconvenient.
Turkey had (or still has?) lower prices on PSN, there were super cheap Turkish PS+ accounts circulating some time ago on Allegro (it's like Ebay). Now it's all banned. Same thing with Russian Steam accounts for cheap games.
Xbox 360 slim
Member
3 laugh reacts by 3 of the biggest sony fanboys. Yep, this is a good post.
The lines in Europe are more imaginary than most places. The averages are only based on where rich people have chosen to go (as I said bar things like taxes). Even in London you have those in Kensington and Chelsea with a median salary of £199,300, while in Barking and Dagenham, the median is £59,600. Would different pricing based on location in London be OK based on this data of imaginary lines?
They don't need to know your income they can know whether you refuse to buy a product you like based on its price because you have been priced out. That's what price elasticity is. Ronaldo is less likely to look at a €70 price tag and refuse to buy it than Timmy working in the coal mines. That's based on the assumption that timmy is financially responsible with his money, which unfortunately isn't always true. Now timmy doesn't need to worry because he was born in a "rich country" even if his salary is shite nor does he need to use VPNs to pretend he's from a poor one.
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Says the guy with "xbox" as his name. You're going to be OK sunshine. Especially as this is already happening in your new asylum known as PC.
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