All analysts agree there is an audience eager to pick up the Pro, albeit primarily composed of those most devoted PlayStation fans. "In that sense, it's like a Mercedes-AMG, a pimped up version of an already powerful product for the top end of the market," says Toto.
Elliott adds: "PlayStation is similar to Apple here but on a much smaller scale. It almost feels like a lifestyle brand – and there are PlayStation fans who will buy almost any new product PlayStation puts out. Like with Apple, the niche VR market was too big an ask for PlayStation 5 diehards, though."
How well will the PS5 Pro sell?
From the reactions we've seen to the PS5 Pro's $700 price tag, it would be easy to think Sony's new console is dead on …
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Jokes aside, the article is a good piece on market performance expectations for the PS5 Pro