Geoff Garin, the pollster for the Obama-allied Priorities USA, tells me that his polling shows that views of Romney are more fixed in the battlegrounds than nationally. In the swing states, voters are much more apt and able to quote back the main case against Romney, he tells me.
Garin adds that his polling has tested voter reaction to various arguments against Romney, such as the idea that his economic policies would favor the wealthy or burden the middle class. He says voter agreement with those suggestions is higher where the advertising has occurred, and adds: All the swing state advertising has had a measurable and lasting impact.
