Meanwhile, Sen. Cory Booker, D-N.J., a particularly active politician on social media, laughed off several approaches now being taken by government agencies like DHS and the State Department. He noted what he said were ISIS superior capabilities by pulling his own iPad out during the hearing and showing an ISIS propaganda film.
The videos that theyre doing are incredibly slick, fancy and attractive, Booker said, comparing it to the State Departments own Think Again, Turn Away Twitter account. If you know anything about social media, then one of the things you should look at is the engagement of people on our social media feeds, and its laughable.
Booker referenced his own media strategy in his previous political campaigns as a potential model.
There are easy tactics, I know them, from politics of how to get more voice and virality to messaging that were not using as a government to get messages out there, Booker said. I know something about memes. Look at their fancy memes compared to what were not doing.
