I use to be a personal trainer at Equinox and NYSC about 7 years ago as one of my first jobs out of collage. Worst job/career choice ever. The best thing about it is that I learned tons. The pay/hour ratio sucks. The gym made all the money off of me. A session with me would cost about $75-80 and I would see about $20-22 of that. Its also a pain in the ass to get a good consistent client base going, and when you do be prepared to sacrifice lots of your time going back and forth to the gym and working on weekends. No paid vacations, hours and hours on your feet and trying to engage in conversations with clients. Yeah wasn't for me.
I did it for 8 months than moved on to never look back. I thought I would love it but it was the worst....and doing the evaluations was such a pain in the ass.
If you want to make good money personal training than do it on the side, solo and charge $50-70 a sesh. Dont do it through a gym because it will be miserable. The people that make money PT at gyms literally have to work 12 hour days at least 5 days a week.
I'm going to say something that sounds smart ass, but you'll get where I'm coming from.
That's the fucking industry. What you're saying is true. Let's break down your average gym costs, shall we?
1. Mortgage.
2. Utilities.
3. Payroll.
4. Equipment.
5. Maintenance.
6. Insurance.
7. Advertising/Marketing.
8. Office supplies.
9. Cleaning supplies.
10. Bathroom toiletries.
11. Additional departmental miscellaneous shit.
So, we've got a lot of money up there! How do we become profitable? Well, incoming money must be higher than outgoing expenses. How do we do that? We charge for things. What is typically charged for? Memberships and personal training.
So, here's the rub.
Memberships, generally, cover 100% of the above. All the free classes, all the front desk staff, etc.
What most gyms do is set up to be self generating. The whole way thorough. However, since they know that PT is (after payroll) straight profit, they will price as low as the possibly can.
Look, I've worked retail. I've worked call centers. I've worked GOD DAMN COLLECTIONS. I've NEVER seen an industry that's based more on low pay, high turnover, shit benefits than the gym industry. Never. As a trainer, you probably got paid more than 90% of the staff.
And you're right. My salary, which will never go up, is 1600 a month. For a minimum of 10 hours worked for each working day (Monday through Friday) required to be worked. IF I'm not on target for my sales goal by the 15th, I have to work an additional 5 hours for the remaining two Saturdays of the month. No consideration for the actual member interaction or training of my staff or hiring of my staff or management of the department taken into consideration. And, since I live so far away, I take lunch at work. So, it's 12 hour days. Every day.
Globo gyms are the worst way to get into the industry and MOST will not allow you to train in them, lest they are getting a cut. It really is a fucking joke.
I totally see where you're coming from, I'm a music teacher, and I used to work at schools that would charge 60 bucks a class and I would see 15 of that.
From your perspective, where you would you advertise solo personal training, or for someone who wanted to find a strength/weight training coach?
Honestly, you hustle like a fiend.
Print out "complimentary session" coupons, find somebody, get their number, and give them free sessions wherever you train at. Use Craigslist. Get your friends/family to give you referrals. You'll be training A LOT of people, for free, to build your book.
Even then, you're still working crazy hours with having to keep in constant contact with your members, write their programming, managing your own payroll. It's A lot of work.
Oh, and vacations simply DON'T happen. I mean, they can, but you have to get approval from all your clients during that time. And, you don't eat if you don't train, so when they go on vacation or fall off, it's a real tough time paying bills.