I liked Hillary Clinton. I wanted her to be president badly. Not just because of Trump, but because of her and because she would further cement Obama's legacy. And I'm not ready to join in with everyone else here and immediately dissect her campaign has completely flawed from top to bottom. For one, it seems to early to really know that fully.
But when I think about her strongest problem -- her inability to communicate in an authentic, inspiring way, even if I thought personally she was authentic -- I think back to
this ad.
Like a lot of people, this ad got me really pumped the fuck up. It was a powerful, hype-generating, let's get to work message. Hillary Clinton rolling out her Democratic Justice League.
And now I realize: she's not really in this ad. And my excitement, and everyone else's excitement, over her surrogacy operation was her team of surrogates. We were stoked for Obama and Michelle and Biden and Bernie and Warren. Less so for Hillary. Same thing at the DNC. Fiery, powerful, inspiring, cool as fuck speeches from the Obamas and Biden and Bill. But I think we all knew Hillary was going to be the least cool one; it was going to be fine, it was going to be what she needed to be, but it wasn't going to knock on us on our asses, which is what happened.
I was fine with that. A lot of us were fine with that. The DNC was a huge success for us, Buster protests notwithstanding. But for the more malleable voters, who aren't left-leaning partisans in the tank for Hillary and can even consider Trump, what's fine with us is not enough for them.
I was excited for all of Hillary's surrogates, but much as I wanted her to be president, I was probably the least excited for her rallies and speeches. And that's why 6 million Obama voters didn't come home for a third term.