One thing I haven't seen brought up is the baseline increase from August to September. Does Xbox increase without Starfield? I was curious, so I went looking for 2022's stats. I found this article from Chris Dring himself. It states that Xbox Series sales increased 104% in August '22 from September.
https://www.gamesindustry.biz/xbox-...-sales-jump-41-in-september-uk-monthly-charts
This is for the entire month, so it's not a direct comparison with a 76% WoW increase. Obviously, Xbox was going to get a bump the week it was released. However, this provides context for that number.
https://www.gamesindustry.biz/xbox-...-sales-jump-41-in-september-uk-monthly-charts
This is for the entire month, so it's not a direct comparison with a 76% WoW increase. Obviously, Xbox was going to get a bump the week it was released. However, this provides context for that number.