StreetsofBeige
Gold Member
They cant.The part I find strange in the video is the part about converting PS4 gamers.
I think it's Sony's fault really. Just reduce the PS5 price. It's been nearly 5 years, it's give it a $100 price drop.
Every year that passes, Sony's gaming division gets bigger and bigger being more important for the entire company. And margins bombed down for years in the gaming division. Reducing console prices kills profits for the division and company, as their focus is on INCREASING margins to get them back to what they were years ago. Best way to increase margins is increase hardware prices, increase sub plan prices and selling more games - thats where PC and Xbox ports come in.
Console price dumping hasnt happened since the 360/PS3 days when you'd get those systems eventually dumbing down to like $100-150. And before those systems it was even crazier as PS1 and PS2 slims would be like $80.
The best one to increase margins is selling games. Their first party games have slowed to a crawl, so to fill the gap selling more PC/Xbox ports and get 70% cuts is huge. The porting costs are supposedly ultra low. Thats why you even get low selling games like Sackboy, Returnal and R&C going PC too. The costs are so low anything can be worth porting over. Increasing sub prices only goes so far because some gamers might actually bail so they'd lose it all from those people. Lowering hardware prices is an instant sinking of margins where it's not worth doing even if long term they can make it back on new customer sales. Sony is in margin making mode since that new guy took over.
Last edited: