“He would talk about the female contestants’ bodies a lot from the control room,” recalls one midlevel producer. “We shot in Trump Tower, the control room was on the seventh floor, and he walked in one day and was talking about a contestant, saying, ‘Her breasts were so much bigger at the casting. Maybe she had her period then.’ He knows he’s mic’d and that 30 people are hearing this, but he didn’t care. That’s kind of him. During the campaign, when he was talking about Megyn Kelly, I thought: He’s obsessed with menstruation.”
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“There was a fat contestant who was a buffoon and a fuckup,” recalls the midlevel producer. “And he would fuck up week after week, and the producers would figure that he’d screwed up so badly that Trump would have to fire him. But Trump kept deciding to fire someone else. The producers had to scramble because of course Trump can never be seen to make a bad call on the show, so we had to re-engineer the footage to make a different contestant look bad. Later, I heard a producer talk to him, and Trump said, ‘Everybody loves a fat guy. People will watch if you have a funny fat guy around. Trust me, it’s good for ratings.’ I look at Chris Christie now and I swear that’s what’s happening.”
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“I’ve been struggling with the whole experience of watching Trump go from punch line to GOP nominee,” Pruitt says, “because of how it reflects on reality TV, which is the work I’ve been dedicating my life to for the last 10 years. The associations are glaring. Those in our business who hadn’t already taken stock of what we wrought, we’re doing it now. I might have signed an NDA back in the day that would allow someone to come after me, but I feel almost a patriotic duty to talk about this.
“Those of us involved in the show are proud of our work. But we might have given the guy a platform and created this candidate. It’s guys like him, narcissists with dark Machiavellian traits, who dominate in our culture, on TV, and in the political realm. It can be dangerous when we confuse stories we’re told with reality. We need to wake up—and that’s from someone who helped tell these stories.”